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Vision
To be a premier tyre company with a diversified and multinational presence.
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Values
It’s about our instincts. It’s about the way we think. It’s the way we interact with the world. It’s our common culture. It’s a system of values that, like our six senses, defines who we are and how we work
Customer First
We believe that our customers and those whom they serve are central to everything we do.
Business Ethics
We act with integrity.
Care for Society
We actively participate in our local communities to address health, safety, environment and community needs.
Empowerment
We take ownership for our actions and responsibility for results.
Communicate Openly
We are open and transparent in our communication across geographies and levels.
One Family
We celebrate our oneness through building trusting relations, respect for diversity and passion towards common goals.